SEO Tools for successful PR
What is SEO and how do you implement it?
The success of websites nowadays is influenced by the efficient cooperation of SEO and PR. In reality, the two disciplines are approaching each other step by step and recognize the synergies that can arise. On the one hand, excellent, entertaining and inspiring content is required – this is the part of online PR. On the other hand, certain rules of the search engine have to be followed – this is the part of SEO. The result is the best possible product for the user, and it’s a matter of captivating exactly him/her.